Let’s be honest — your Instagram bio is doing a lot of heavy lifting.
It’s often the first (and sometimes only) place people click to learn more about your business. So when someone taps that “link in bio,” what do they find?
A generic third-party page with a list of links… or a curated, branded experience that feels like an extension of you?
If it’s the former — don’t worry, you’re not alone.
But here’s why it’s time to upgrade.
The Problem with Third-Party Link Tools (Like Linktree)
Platforms like Linktree and Milkshake are popular because they’re easy. But that simplicity comes at a cost:
❌ You’re sending traffic away from your own website
❌ You lose the opportunity to reinforce your brand
❌ You can’t fully customize the layout, colors, or content
❌ You miss out on SEO, analytics, and conversion tracking
For creative business owners — especially photographers, designers, and service providers — your online presence matters. And that quick click from Instagram should feel just as intentional as the rest of your brand.
Why You Need a Custom Links Page on Your Website
A custom-built Instagram links page (on your own website) lets you:
✔️ Stay on brand. Every button, image, and color feels like you — not a cookie-cutter solution.
✔️ Boost conversions. Direct visitors to your most important offers, freebies, or services.
✔️ Build your email list. Feature a lead magnet or newsletter signup front and center.
✔️ Own your traffic. Keep people on your website, not someone else’s platform.
✔️ Improve your SEO. More page views and time on site = better search visibility.
It might seem like a small change, but it can make a big difference — especially if Instagram is a key part of your marketing strategy.
Not Sure Where to Start? I’ve Got You.
To make it easy, I created a free Showit Instagram Links Page Template that’s:
- Easy to use
- Fully customizable
- Designed with strategy in mind
You can drop it right into your Showit account, add your links, and hit publish — all in under an hour.
🎁 Grab your free template here → Instagram Links Showit Template
If you’re ready to turn casual Instagram scrollers into actual clients (without hacking together another Linktree), this is for you.
P.S. This freebie is just a sneak peek of what’s coming. My full Showit template shop is launching in November — and trust me, you’ll want to be on the list for that.
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