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Curly Chemistry: Custom Shopify Website for a Cosmetic Chemist

Project Overview

Curly Chemistry is a cosmetic chemist specializing in textured hair. This project focused on designing a custom Shopify website that feels polished, easy to shop, and simple to navigate — so customers can quickly find what they need and feel confident checking out.  

Industry

Hair & Beauty

Work Completed

  • Custom Shopify Website Design
  • Navigation + Collections Organization (Categories)
  • Search Setup + UX Refinements
  • Custom Ingredient Library Feature
Curly Chemistry custom Shopify website design on multiple iPads on top of paper.

View the Website: curlychemistry.com

Brand design by Joy Warren Creative

The Goal

Help Curly Chemistry present the brand with clarity and create a smoother path from browsing to checkout – without overwhelming the customer.

The Result

A Shopify site that feels elevated and intentional, with a structure built to support growth, shopping, and long-term visibility.

A tablet displaying the Curly Chemistry Shopify website design, featuring a woman in a white coat, product images, and logos of Shape, EatingWell, NaturallyCurly, and Byrdie on a textured white and lavender background.
Screenshot of a Shopify website design for a jewelry brand, featuring a header image of a woman, brand logos, product images like jewelry and tea, subscription offer, and customer reviews—all on a light textured background with hints of curly chemistry.
Screenshot of a Shopify website design featuring Hydrating Herbal Hair Tea, with images of tea leaves, a red spray bottle, product details inspired by curly chemistry, customer reviews, and related posts at the bottom.
Screenshot of the Curly Chemistry Shopify website design showcasing practical solutions for natural hair, featuring an ebook, testimonials, related products, and community info on a pink and white layout with a serene blue background.
A website page titled Our Ingredient Library displays a grid of cosmetic ingredient categories, each represented by a photo and label, on a soft green, textured background—perfectly blending curly chemistry with modern Shopify website design.
Screenshot of a Shopify website design for Curly Chemistry, featuring a wavy blue and pink layout, lab icons, mailing list signup, hair care tips, product ingredients, and a welcoming curly hair community.
Screenshot of the Curly Chemistry Shopify website design homepage, featuring a banner with water droplets, a smiling woman in a lab coat, magazine logos, and photos of hair care products and ingredients.
A top-down view of several computer screens displaying pastel-colored Shopify website design pages with photos, product images, and text boxes. The clean, organized layouts evoke the visual softness often found in brands like Curly Chemistry.
A laptop on a bed displays a Shopify website design for Curly Chemistry, featuring a woman in a white lab coat holding bottles, with a decorative background and engaging text.

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Hi, I'm  Jenrette.

I believe that slow, intentional design has staying power. That’s what led me to start Salt & Spruce Creative: to help passionate business owners bring their vision to life with brand and web design that’s refined, strategic, and rooted in story.

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