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Portfolio & Case Studies

Lane Albers Photography

written by

Jenrette Fowler

published on

March 21, 2020

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Portfolio & Case Studies

BRAND OVERVIEW

Lane Albers Photography specializes in natural, elegant & timeless portrait & wedding photography in Atlanta, Georgia & beyond.

INDUSTRY

Wedding Photography

WORK COMPLETED

Brand Design

Shadow of palm leaves on a textured wall with a minimalist botanical logo and the text Lane Albers Photography in elegant white fonts.
  • A red-orange background with white, handwritten-style text in the center reading Candler Interiors and smaller text below saying Home + Lifestyle. Corners feature small text about the logo and brand kit.
  • Two circular logos on a muted green background: one with a simple p and the words The Pointe at Bradley Creek, and the other featuring a sailboat with the same text and Savannah, GA. Text below reads Secondary Logos + Icon // Spanish Moss and The Pointe Brand Kit.
  • A wedding mood board with a grid of nine soft, pastel images featuring couples, bridal portraits, floral arrangements, wedding rings, greenery, water, and pampas grass, all with an elegant and romantic style.
  • Five circles in muted colors (light gray, light blue, dark gray, off-white, and slate blue) arranged in a loose cluster on a white background. COLOR PALETTE is written at the bottom.

Color Palette

  • A pale gray color swatch labeled SEA FOG with text indicating the hex code #DBDAD5, RGB values R219 G218 B213, and credits to SALT + SPRUCE CREATIVE CO. Text is in thin, light fonts.
  • A white and grey background.
  • A solid taupe-grey color background with the text RUSSETT vertically aligned on the left, SALT + SPRUCE CREATIVE CO. in small text, and color details R115 G109 B106 #736D6A in the bottom right corner.
  • Minimalist design with a very light gray background. Text on the left reads NARVIK vertically, with SALT + SPRUCE CREATIVE CO. smaller beside it. Bottom right shows R233 G232 B228 and #E9E8E4 in light gray.
  • A slate-blue color block with the text SALT + SPRUCE CREATIVE CO. and RAVEN on the left, and color details R106 G113 B126 #6A717E on the bottom right.

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BEHIND THE screen

Hi, I'm  Jenrette.

I believe that slow, intentional design has staying power. That’s what led me to start Salt & Spruce Creative: to help passionate business owners bring their vision to life with brand and web design that’s refined, strategic, and rooted in story.

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